It's here! Google's Mobile-friendly Update is starting its roll out today. The algorithm update will use a website's mobile friendliness as a ranking factor. Search results returned to a user on a smartphone or tablet will favor pages that are optimized for smartphone and tablet consumption.
There is only one week left until Google's mobile algorithm update, affectionately coined Mobilegeddon by the SEO community, will be released on April 21st. As the release date approaches, Google is releasing more information about what the update will and will not affect.
Last year, long-tail keywords drove more referral traffic form Google than every before. Agency Zazzle Media studied the rise of the long-tail keyword over the course of 12 months across its clients' websites.
Google will be rolling out a new ranking algorithm beginning on April 21st that will effect its mobile search results. Google recently answered questions in a Google+ Hangout to clarify concerns from the SEO community.
Google has many free tools that are easy-to-use and be can highly valuable for every digital marketer. These are the top eight free offerings from Google that should be in every marketer's tool box.
Google provides two free tools that marketers can take advantage of to increase their presence within the search engine's results pages and to boost search traffic.
The relationship between SEO and content marketing has become a little muddled for some. The truth is that SEO and content marketing go hand-in-hand. You can't have one without the other. They're BFFs.
Google has made a new Webmaster Tools report, the Search Impact report, to a sub-group of testers. Barry Schwartz, from Search Engine Land, believes it will replace the current Search Queries report, but with a lot more features.
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