Two essential planning projects are Information Architecture (IA) and Content Architecture (CA), and we walk through both, and the best practices for each, in this webinar.
Technology has had a huge impact on the way that people shop, both in-store and online. It's common for a shopper's path-to-purchase to include stops at every single one of a retailer's touch points.
According to a new report from Limelight Networks, smartphones have surpassed the desktop to be the dominant device for downloading digital content.
The Accessibility for Ontarians with Disabilities Act (AODA) is legislation enacted by the provincial government in 2005. It set out goals and guidelines to make Ontario accessible by the year 2025. An accessible website accommodates the different ways that people with disabilities navigate websites and consume online content.
Both a responsive design and a mobile website are great options when it comes to optimizing your…
One of the most prominent hindrances to a marketer's productivity is fear. Some of the most effective marketing tactics are really intimidating to implement; and Quicksprout outlined five of the scariest.
Responsive design can be an extremely useful tool and solution when employed properly and for the appropriate problems. It also involves a lot of planning, and here's what to consider if you’re thinking about taking the plunge.
Your audience’s very first impression of your business almost always happens online. In fact, a Stanford study found that 75% of users admit to making judgements about a company based on their website. If your online presence isn’t up to snuff, a redesign is just the remedy.
HubSpot recently surveyed 4,000 marketers, across the world, as part of its 2015 State of Inbound report to find out what they think is the most overrated marketing tactic.
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