Two essential planning projects are Information Architecture (IA) and Content Architecture (CA), and we walk through both, and the best practices for each, in this webinar.
Agility's CEO, Jon Voigt, was a recent guest on PROFIT BusinessCast, a podcast that provides a platform for entrepreneurs to share insights and lessons that they've learned. Jon spoke to host Robert Gold about "Why You Shouldn't Just Give Clients What they Say They Want."
We take a look at the key elements that contribute to making an omni-channel experience successful – consistency, convenience, personalization, empowerment and social media savvy.
Technology has had a huge impact on the way that people shop, both in-store and online. It's common for a shopper's path-to-purchase to include stops at every single one of a retailer's touch points.
Copywriting and web design are usually handled completely independently when it comes to launching a new website, but the two are intrinsically linked and rely on each other to make the most impact on an online audience. Find out how to get the two creative schools to work together.
What exactly is link building? It's the process of building external hyperlinks (backlinks) from other websites to your own. And it's a necessary evil.
Before you start writing a blog post, it's important to do your research first. In fact, research is an integral component of any great blog post. In order to use your content to position your brand an industry though leader, you have to back up your ideas with credible info.
It's easy for a blog's homepage to become an after-thought when you're busy worrying about publishing quality content on schedule, optimizing your headlines for search and the like. But the homepage of your business' blog is an important component to your success.
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