Two essential planning projects are Information Architecture (IA) and Content Architecture (CA), and we walk through both, and the best practices for each, in this webinar.
Listicles have, unfairly, earned a bad rap. The format has been criticized by old school journos for being lazy, uninformative and poorly written attention span-killers. But regardless of what the naysayers say, listicles are insanely popular.
Technology has had a huge impact on the way that people shop, both in-store and online. It's common for a shopper's path-to-purchase to include stops at every single one of a retailer's touch points.
A style guide, a set of content rules, provides all writers with a readily available source that outlines every one of your requirements for composing and presenting quality content, while staying on-brand.
Determining whether you can use a particular photo (one that you found via Google, for example) to illustrate a blog post without breaking any copyright laws isn't always easy.
According to a new report from Limelight Networks, smartphones have surpassed the desktop to be the dominant device for downloading digital content.
A high bounce rate can be an indication of poor site structure, confusing design, subpar copy – essentially, a bad user-experience. Check out ouraction items to help avoid or remedy a high bounce rate.
Content curation, the art of searching out relevant information for your audience from a variety of online sources to then share via your own communication channels, has become an important daily ritual for many a digital marketer.
Websites boasting beautiful collections of high-resolution, royalty-free images are popping up all over the place thanks to the good will of talented photographers and agencies. Check out our list of the best websites to source royalty-free stock photos for your online needs.
1 (888) 299-2998