• How to Write Search Engine Optimized Page Titles

    How to Write Search Engine Optimized Page Titles

    Page titles, or title tags in SEO speak, are one of the most important elements of on-page search engine optimization. This is what you need to know about writing a user- and search engine-friendly title tag.

  • How to Prioritize All of Your SEO Tasks

    How to Prioritize All of Your SEO Tasks

    Sorting through and organizing all of the tasks required to keep a website optimized for search engines can be overwhelming. Thankfully, Moz (as part of its Whiteboard Friday series) explains how marketers can prioritize tasks to ensure that high-value items are at the top of every to-do list.

  • Simple & Often Over-looked Ways to Optimize Content

    Simple & Often Over-looked Ways to Optimize Content

    Search Engine Land put together a list of eight simple, yet often over-looked, ways to optimize content for search engines. One of the easiest ways you can boost your SEO is with well-written title tags.
  • Google to Roll Out Panda Update Within Next Few Weeks

    Google to Roll Out Panda Update Within Next Few Weeks

    Earlier this week, Google's Gary Illyes announced that a Panda update will roll out soon. The announcement was made at SMX Advanced and, according to Illyes, it is more of a data refresh.

  • How Google Defines "Quality Content" & Why it's Important

    How Google Defines "Quality Content" & Why it's Important

    Content quality is a major Google ranking factor. Since "quality" is relative, let's go straight to the source, Google, to find out what is rewards and what should avoided. 
  • The Continued Rise of Long-Tail Keywords

    The Continued Rise of Long-Tail Keywords

    Last year, long-tail keywords drove more referral traffic form Google than every before. Agency Zazzle Media studied the rise of the long-tail keyword over the course of 12 months across its clients' websites. 

  • Why SEO & Content Marketing Go Hand-in-Hand

    Why SEO & Content Marketing Go Hand-in-Hand

    The relationship between SEO and content marketing has become a little muddled for some. The truth is that SEO and content marketing go hand-in-hand. You can't have one without the other. They're BFFs.

  • How to Set Realistic Timelines for SEO & Manage Expectations

    How to Set Realistic Timelines for SEO & Manage Expectations

    It can be frustrating for site owners and marketing teams to not see immediate results after making big changes to improve SEO. As the person responsible for a brand's SEO initiatives, it can be difficult to explain why SEO success doesn't happen over night.

  • Do Meta Keywords & Descriptions Still Affect Search Engine Rankings?

    Do Meta Keywords & Descriptions Still Affect Search Engine Rankings?

    Short answer: No. While meta keywords have become a defunct SEO element, meta descriptions still have value to your website.

  • The Perfect Triangle: Content Marketing, Social Media & SEO

    The Perfect Triangle: Content Marketing, Social Media & SEO

    The Huffington Post recently posted an article about how the big three – content marketing, search engine optimization and social media – should and can work together in perfect harmony.

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