• How Often Should You Check Metrics?

    How Often Should You Check Metrics?

    Monitoring the performance of your website and online marketing initiatives can be a little overwhelming when you consider all of the metrics and information that is at your fingertips all the time. We break down which metrics should be monitored on a  daily, weekly, monthly and yearly basis.

  • How to Tell if Your Site's Traffic Took a Hit from Google's Mobile-Friendly Update

    How to Tell if Your Site's Traffic Took a Hit from Google's Mobile-Friendly Update

    We walk through how to use your Search Console (Webmaster Tools) account to investigate your website's mobile traffic spikes and dips as result of the mobile-friendly update (at both the page level and query level).

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