Bing Set to Roll Out its Own Version of Mobile-friendly Algorithm

By Jillean Kearney on May 14, 2015

Bing will be introducing its own version of a mobile-friendly ranking algorithm, similar to Google's, soon.

The Bing Team has yet to announce a launch date, claiming that they wish to give webmasters ample time to consume the news.

Bing is approaching the roll out slowly in order to work with webmasters through the entire process and to gather their feedback.

The algorithm announcement comes shortly after webmasters noticed that the search engine was experimenting with how it labels mobile-friendly sites in search results. Bing claims that they have received great feedback after testing out the label. 

"We received great feedback from this change in user experience showing that users strongly prefer pages marked with the mobile-friendly tag. Based on data from user’s interaction with Bing, we have seen that mobile users are able to satisfy their information needs much faster on searches that return more mobile-friendly results. With that in mind, we will be rolling out mobile friendliness as a signal in ranking," Bing said in its official announcement.

Along with the algorithm update, Bing will also be launching a new tool for webmasters to use to find out whether a page is mobile-friendly or not. 

Read Bing's full mobile-friendly algorithm announcement.

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May 14, 2015
Categories:  Content Managers
Keywords:  MobileOn-Page SEO

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