Google's next Penguin update will be a real-time algorithm, and it is set to launch by the end of this year.
The Penguin Update, first launched in 2012, targets sites that practice spammy back-link tactics.
Any time Google releases a Penguin update, sites are either penalized with poor rankings for bad links or are able to regain rankings if bad links have been removed or disavowed.
"Real-time" is new to Penguin. Once Google discovers that a bad link is removed or disavowed, it will be immediately processed by the Penguin algorithm. As a result, recovering from a Penguin penalty will be easier and faster. Alternately, getting a Penguin penalty will be just as easy.
More updates to come as Google releases more info about the real-time Penguin update.Add a Comment | Back to Top
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