Google Announces that the Real-Time Penguin Algorithm will Launch by End of Year

By Jillean Kearney on October 02, 2015

Google's next Penguin update will be a real-time algorithm, and it is set to launch by the end of this year. 

The Penguin Update, first launched in 2012, targets sites that practice spammy back-link tactics.

Any time Google releases a Penguin update, sites are either penalized with poor rankings for bad links or are able to regain rankings if bad links have been removed or disavowed. 

"Real-time" is new to Penguin. Once Google discovers that a bad link is removed or disavowed, it will be immediately processed by the Penguin algorithm. As a result, recovering from a Penguin penalty will be easier and faster. Alternately, getting a Penguin penalty will be just as easy.

More updates to come as Google releases more info about the real-time Penguin update.

Via Search Engine Roundtable. 

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October 02, 2015
Categories:  Content Managers
Keywords:  Off-Page SEO

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