Buffer put together a list of three big social media trends that brands will be able to profit on in 2016.
One emerging trend is social shopping, a trend that enables users to make purchases directly from Facebook, Pinterest and the like.
Social shopping isn't perfect yet, but social networks are taking steps in the right direction to make it a formidable revenue-generator.
Buffer summarized the emerging trend perfectly with:
Previously: Social > your site > $$
Soon: Social > $$
Pinterest is already experimenting with social shopping. It's "Buy It" button is an available option on iPhone, iPad and Android devices. Pinterest users can purchase pinned products right from Pinterest, instead of navigating away to the retailer's website.Add a Comment | Back to Top
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