Pinterest partners with Canadian e-commerce platform Shopify to make pins easily shoppable & Clinique hopes for a better start with new social and digital campaign.
OK Go's history of viral music videos and Yahoo's success with Motion Ads.
How different publishers approaches advertising strategy & the new Mary Meeker report reveals how consumers spend time with media.
Gauging the magazine industry's reaction to putting ads on covers and fixing the online advertising models for media brands.
When weighing the merits of an iPhone versus an Android, buyers usually consider things like design, user interface and operating system more than device-specific apps. It's the latter, however, that can really make or break a phone during everyday use.
The truth and consequences of native advertising & the medium is still the message 50 years later.
Condé Nast's new programmatic marketing team, a study looks into news consumption habits and how development trends have impacted magazines.
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